Bird Food Market

BIRD FOOD MARKET REPORT OVERVIEW

The bird food market size was USD 3.58 billion in 2025 and the market is projected to touch USD 4.22 billion by 2033, exhibiting a CAGR of 2.07 % during the forecast period.

A wide range of seeds, grains, fruits, and insects are called bird food because they supply food that birds require. Usually, sunflower seeds, millet, cracked corn, and suet are put in feeders, as each attracts different species of birds. These bird food blends aim to improve a bird’s well-being and energy levels, mainly during the periods of breeding and migration. Offering appropriate and clean food encourages birds to come to gardens and help maintain diverse species nearby. Usually, high-quality bird products do not include fillers and ensure birds are fed properly so they do not miss important nutrients for their survival, mating, and good health.

COVID-19 impact:

"Lockdowns and Transport Delays Which Hindered Supply Chains, Causing Shortages of Seeds and Raw Feed Ingredients"" during Pandemic Decreased Market Growth"

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to market’s growth and demand returning to pre-pandemic levels.

The COVID‑19 pandemic had a number of effects on bird food. Because of lockdowns and transport problems, getting seeds and feed ingredients was challenging, and prices increased across the world. When people panic and save everything they could find, it caused particular products to become scarce in local stores and their prices to rise. Despite limitations, more people became interested in wild birds, which resulted in many bringing bird feeders and baths to their homes and thereby raising demand for their food. Many more people started to feed birds in their yards, so there was not enough seed mix to provide for everyone.

LATEST TRENDS

"Health, Sustainability, and Tech-Savvy Innovation"" to Accelerate Market Growth"

Health, sustainability, and new tech are now part of the most popular trends in bird food blends. More and more people look for items that are organic, made without harmful chemicals, environmentally friendly, and use very little packaging. Meals that contain extra vitamins, omega-fatty acids, probiotics, and even insect protein are growing in popularity to care for particular kinds of pets and their changing lives. People are turning to making insect based pet food because it is sustainable and less harmful to the environment. With these feeders, people can remotely observe birds and also prepare their feeders with a personalized schedule. Such trends mean that bird owners are now focused more on well-being, environment, and tech. These trends are playing an important role in driving the bird food market growth.

BIRD FOOD MARKET SEGMENTATION

By Type:

Based on Type, the global market can be categorized into general bird food, special bird food, and, others

• General Bird Food: General bird food includes common seed mixes like sunflower, millet, and cracked corn, suitable for a wide range of bird species. It offers a balanced, everyday diet and is ideal for backyard feeding.

• Special Bird Food: Special bird food is tailored for specific species or needs, such as high-protein blends for breeding or insect-rich diets for insectivores. These blends often include added nutrients or unique ingredients to support health and vitality.

• Others: This category includes treats, supplements, suet cakes, and novelty items like seed ornaments. It supports enrichment, seasonal nutrition, or occasional dietary boosts.

By Application:

Based on Type, the global market can be categorized into tube feeders, feeder houses; bird tables, and, ground feeding

• Tube Feeders: Tube feeders are vertical containers with multiple feeding ports, ideal for small seed-eating birds like finches and chickadees. They keep food clean and dry while allowing multiple birds to feed simultaneously.

• Feeder Houses: Feeder houses offer a sheltered space for birds to feed, protecting seeds from rain and snow. They attract a variety of species and often have large capacities for extended use.

• Bird Tables: Bird tables are flat, raised platforms that allow birds to perch and feed on scattered seeds or scraps. They offer an open design suitable for larger birds and diverse food types.

• Ground Feeding: Ground feeding involves placing food directly on the ground or low trays, attracting species like doves, sparrows, and blackbirds. It's ideal for birds that prefer foraging at ground level.

MARKET DYNAMICS

DRIVING FACTORS

"Rising Interest in Birdwatching and Backyard Feeding"" to Amplify Market Growth"

An increase in birdwatching and bird feeding in people’s homes is greatly contributing to the growth of the market for bird food. Growing interest in spending time with nature and watching birds makes more people want to offer high-quality foods to the birds. As a result of lockdowns in the pandemic, people chose to purchase feeders and nutritional blends more frequently. Urban areas show a stronger preference for food because open spaces where plants grow are hard to find. Since there is ongoing interest, producers are developing products that help bird enthusiasts by offering healthy food for different breeds. All of the above-mentioned factors are driving the bird food market share.

"Increased Focus on Wildlife Conservation And Eco-Friendly Products"" to Propel Market Growth "

people want organic, non-GMO, and plastic-free packaged goods that benefit biodiversity and reduce damage to the environment. As a result of caring about the environment, customers are changing what they buy and this leads companies to make more sustainable choices by adding insect-made protein, native seed blends, and recyclable packaging. Besides, organizations concerned with conservation are running campaigns about proper bird feeding, increasing the size of this market. As people care more about saving the environment, bird food makers are pursuing greener methods. The above mentioned factors are contributing to the rapid growth and development of the market.

RESTRAINING FACTOR

"Fluctuating Cost and Availability of Raw Materials Like Seeds And Grains"" to Decrease Market Growth"

Greater awareness by consumers about saving the environment and protecting wildlife causes an increase in demand for bird food that follows ethical and sustainable practices. The price and supply of seeds and grains make it difficult for the bird food market to grow smoothly. Supply problems and greater prices can result from changes in the weather, challenges to farming, and the fluctuations of seasons. Aside from this, failing to keep foods properly stored or contaminated by mold or pests can cause foods to become waste. Tough laws for food safety and caring for nature often cause production to become more expensive. Such issues may block growth of the market for both small producers and customers located where prices are important. All of these factors are disrupting the market growth and development.

OPPORTUNITY

"Growing Trend Of Urban Gardening And Wildlife-Friendly Spaces to create an Opportunity in the Market"

Because people are creating more urban gardens and safe spaces for wildlife, this is favorable for the bird food market. The desire to include nature at home causes people to look for a greater variety of bird feeds. Feeds made from organic materials and bugs are offered to shoppers who care about the environment. Also, technological developments include smart feeders, which allow companies to offer new ways of interacting with pets. Taking part in markets where income levels are improving creates opportunities for growth. All of these points allow companies to create personalized items and attract faithful customers. These factors are creating several opportunities in the market that help propel its rapid development.

CHALLENEGE

"Chain Disruptions and Raw Material Price Volatility, Which Can Limit Consistent Product Availability"" to Create Challenge in the Market "

Among the issues the bird food market faces are disruptions in the supply chain and changes in raw material prices, so consistent product supply is sometimes hard to achieve. Because climate change affects seeds, it makes it more difficult to obtain suitable crops. Because people are worried about protecting the environment, companies must introduce green practices that may cost them more. Moreover, people creating their own food and not being aware of what they should eat can work against the growth of the pet food market. To meet the needed regulations about safety and the environment, manufacturers must constantly readjust their processes.

BIRD FOOD MARKET REGIONAL INSIGHTS

• NORTH AMERICA

The bird food industry in North America keeps growing steadily and is estimated to reach USD 1.16 billion by 2029, with a CAGR of 3.3% . The growth is caused mainly by many seniors possessing pets and more interest in special diets and bird care. Many are choosing sustainable and organic food for birds, as this shows a growing awareness of the environment. The industry supplies various pet care products as demand for those to help exotic and rare bird well-being continues to grow.

• EUROPE

In the period from 2024 to 2029, the bird food market in Europe is expected to increase at 2.6% per year and reach USD 1.02 billion by 2032 . The rise in birdwatching and the protection of wildlife has caused many more people and communities to feed birds. More people are choosing natural, organic, and non-GMO bird food because it fits with wider efforts to care for the environment. Many people in cities are choosing pets and birds, which is helping to increase the need for better bird food products.

• ASIA

The market for bird food in the Asia Pacific region is growing gradually, and it is expected to grow by 7.2% annually from 2024 to 2031 . Due to more people living in urban areas and an interest in watching wildlife, this sector keeps growing. Japan and Australia are experiencing more interest in feeding birds in the garden, which is causing more demand for bird feeders that match the birds’ needs in these regions. Sustainable and good-looking designs are much sought after as people pay special attention to practices that protect the environment. The presence of a wide range of animals and fantastic scenery draws many bird-lovers to the market.

Key Industry Players

Leading Players adopt Acquisition Strategies to Stay Competitive

Several players in the market are using acquisition strategies to build their business portfolio and strengthen their market position. In addition, partnerships and collaborations are among the common strategies adopted by companies.

List of Market Players Profiled

• Chubby Mealworms (U.K.)
• CJ Wildlife (U.K.)
• Global Harvest Foods (U.S.)
• RoudyBush (U.S.)
• Vine House Farm (U.K.)
• CGPC (China)
• Wild Birds Unlimited (U.S.)
• Bulldogs Feed Company (U.S.)
• GardenBird (U.K.)
• F.M. Brown's Sons (U.S.)
• ZuPreem (U.S.)
• Vitakraft (Germany),
• Lafeber (U.S.)
• Des Moines Feed (U.S.)
• Wild Delight (U.S.)
• Harrison’s (U.K.)
• Kennedy Wild Bird Food Ltd (U.K.)

INDUSTRIAL DEVELOPMENT

May 2025: Bird food is now seeing a big increase in protein blends made from insects. Because they resemble natural bird meals, these foods nourish wild and pet birds well and use environmentally sustainable methods. Having mealworms or crickets on your diet adds important amino acids and makes your immunity stronger. Besides, using these blends is attractive to environmentally friendly buyers since growing traditional seed crops takes a lot of resources. Insects are now offered freeze-dried or powdered, combined with seeds, to create nutrition-rich foods that help birds and match the birds’ species needs.

Report Coverage

SWOT analysis plays an important role in the research, giving advice about possible changes in the industry. It studies different factors that strengthen the market, looks at different market types and what they might lead to in the field ahead. In analyzing, both present trends and important historical moments are considered to bring clarity to the whole market and spot important areas to develop.

The report investigates market segmentation by collecting both qualitative and quantitative information to give a detailed analysis. It also reviews the effects of both financial and strategic approaches on the market. The research report delves into market segmentation, utilizing both qualitative and quantitative research methods to provide a thorough analysis. It also evaluates the impact of financial and strategic perspectives on the market. Furthermore, the report presents national and regional assessments, considering the dominant forces of supply and demand that influence market growth. The competitive landscape is meticulously detailed, including market shares of significant competitors. The report incorporates novel research methodologies and player strategies tailored for the anticipated timeframe. Overall, it offers valuable and comprehensive insights into the market dynamics in a formal and easily understandable manner.