Backpacking Water Filters Market

Updated On : 06 May 2024BACKPACKING WATER FILTERS MARKET REPORT OVERVIEW

The global backpacking water filters market size was USD 465.32 million in 2024, and the market is projected to touch USD 827.47 million in 2031, exhibiting a CAGR of 8.4% during the forecast period.

The backpacking water filter market is a known niche within the water filtration industry. It caters to the needs of outdoor or travel enthusiasts, hikers, trekkers, or campers who require portable and lightweight solutions or alternatives for water purifiers during their journeys. The backpacking water filters employ various filtration technologies such as chemical treatment, UV light or microfiltration for the removal of contaminants and pathogens. Products in this market are designed in a way that they are lightweight, easy to carry and compact, catering to the needs of individuals engaged in journeys or trips where access to clean water sources might be limited.

COVID-19 Impact- Travel Restrictions to Influence Sales In The backpacking water filters Market

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to market’s growth and demand returning to pre-pandemic levels.

With the advent of pandemic, various restrictions had been applied on travel and tourism industries. Lockdowns and travel restrictions may even have led to outdoor trips being postponed or cancelled. Moreover, with restrictions on international travel, numerous individuals turned to local or regional outdoor destinations. It severely affected the timing of purchases for backpacking water filters as consumers started delaying their gear acquisitions until they next embarked on planned adventures or trips. Moreover, pandemic came with a huge economic burden or uncertainty due to rise in unemployment level. The job losses therefore significantly impacted consumer's purchasing powers to a great extent, thereby making consumers price conscious and leading them to spend rationally and on essential items.

LATEST TRENDS

"Leveraging Sustainable Solutions for Enhanced Effectiveness of Purification Propel Market Growth"

Rising awareness about sustainability and environmental well-being among consumers, they're now more inclined towards products that promote sustainability and societal well-being. Environmental consciousness therefore is a growing trend in the outdoor industry. Consumers are more likely to prefer products that cater to the environmental friendly qualities. Hence, backpacking water filters made from eco-friendly materials and reusable components, which also align with sustainability are more likely to gain attention. Moreover, advancements in filtration technologies such as finer filtration levels or improved materials, also are likely to drive the market. The manufacturers therefore focus more on enhancing the effectiveness of purification systems along with sustainability practices.

BACKPACKING WATER FILTERS MARKET SEGMENTATION

By Type

By type, the market is categorised into Squeeze filter, Chemical Purification, Gravity filter, Pump filter and UV purification.

• Squeeze Filter: These are convenient and suitable for individuals who prefer a lightweight solution allowing them to filter water, on the go, as these are operated manually and typically consist of a flexible water reservoir.

• Chemical Purification: These are compact and lightweight options, suitable for backpackers who prioritise simplified solutions. They involve using water treatment tablets.

• Gravity filter: These include using the force of gravity to move water through a filtration system and are suitable for situations where users can set up a filtration system and let gravity do its work. They're generally ideal for base camps.

• Pump filter: It requires users to use a manual pump mechanism to draw water through a filter. They're often favoured by individuals who need a reliable method for water filtration.

• UV Purification: This is an effective and quick method for individuals who tend to prioritise speed. The method includes the use of ultraviolet light to kill microorganisms present in water.

By Application

By application, the market is categorised into Online sales and Offline sales;

• Online sales: This segment includes the sales of water filters through various online channels, providing a wide range of options at utmost convenience.

• Offline sales: This segment involves the traditional brick and mortar retail channels, allowing customers to visit stores physically. Here customers can even test products before making a purchase, and can seek guidance from staff members.

DRIVING FACTORS

"Global Travel Trends Driving Demand in Backpacking Water Filters Market"

With a rising scope in travel and tourism industries, people nowadays are more willing to explore and travel along groups. Global travel trends, particularly exploring diverse landscapes play a significant role in driving Backpacking Water Filters Market Growth. Lately, there has been a rise in adventure tourism and a growing preference for outdoor exploration, which thereby contributes to demand for water filters. Moreover, when travellers generally immerse themselves in local communities and cultures, they encounter varying water qualities. In such conditions, portable water filters enable them to adapt to local conditions along with ensuring safe access to drinking water. Additionally, the rising emphasis on sustainability also tends to align with the use of water filters. The most important role of water filters relies on the fact that they serve as a preparedness or emergency measure, allowing individuals to adapt to unforeseen circumstances conveniently.

"Emphasis on Health and Wellness Influencing Consumer Behaviour"

Since outdoor activities are generally associated with mental and emotional well-being, backpackers seek environments that promotes relaxation in some or the other way. Along with that, they're also committed to sustainable and environmentally friendly practices, which is why they tend to choose portable water filters over single use plastic bottles. Moreover, having a reliable water filter in outdoor adventures, serve as a preventive measure to raise the risk of gastrointestinal issues and other health issues associated with the consumption of contaminated water.

RESTRAINING FACTORS

"Lack of Awareness in Education to Restrain the Market Growth"

Lack of awareness often stems from lack of education. When people are unaware of the potential risks associated with the consumption of contaminated water, they generally carry single use plastic bottles or consume untreated water in the wilderness. Therefore, public health campaigns supported by the government or relevant health authorities can emphasize the importance of water safety during outdoor activities. Moreover, various training programs can also be organised for staffs in outdoor gear retail stores in order to ensure that they're well-informed about the benefits of water filters.

BACKPACKING WATER FILTERS MARKET REGIONAL INSIGHTS

The market is primarily segregated into North America, Europe, Asia Pacific, Middle East & Africa and Latin America.

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"Asia Pacific to Dominate the Market Owing To the Increase in Waterborne Diseases"

Among all of these Asia Pacific held the highest backpacking water filters market share and is expected to keep its dominance over forecast period. China, Japan, India, Vietnam, Thailand, Indonesia, Philippines, and South Korea are the major markets in this region. The global water purifier market is highly competitive in the region. Asia Pacific is followed by North America and Europe. North America is seen to be growing over the forecast period. The major driving factors for growth of the portable water filters market in this region is increasing advent of waterborne diseases and rising water pollution due to industrial development.

KEY INDUSTRY PLAYERS

"Key industry players to transform the water filter market through global strategic innovation. "

Industry players are considered crucial in shaping the market as they drive change through a continuous strategy of innovation and increasing global presence. Staying at the technical forefront, introducing inventive solutions and aligning with the consumer preferences to cater to their needs. Their expansive global reach address diverse needs across the globe thereby fostering growth and prosperity in market.

List Of Key Industry Players Profiled

• LifeStraw (U.S)
• Sawyer (U.S)
• Platypus (U.S)
• Aquamira (Netherlands)
• Grayl (U.S)

INDUSTRIAL DEVELOPMENT

September, 2020: Water heating and treatment leader AO Smith India Water Products Pvt Ltd declared the inclusion of the ‘ProPlanet’ series, the nation’s earliest 5-star-rated water purifiers in terms of water savings, as per the firm in a press release. The ProPlanet water purifiers were outfitted with reverse osmosis (RO) and Silver Charged Membrane Technology (SCMT) that offered RO-purified, baby-safe water, utilizing an 8-stage purification process, it included.

REPORT COVERAGE

The research report delves into market segmentation, utilizing both qualitative and quantitative research methods to provide a thorough analysis. The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

It also evaluates the impact of financial and strategic perspectives on the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. Furthermore, the report presents national and regional assessments, considering the dominant forces of supply and demand that influence market growth. The competitive landscape is meticulously detailed, including market shares of significant competitors. The report incorporates novel research methodologies and player strategies tailored for the anticipated timeframe. Overall, it offers valuable and comprehensive insights into the market dynamics in a formal and easily understandable manner.